Water Sprites Swim School | logo design

Logo and base collateral design for a new small business, the Water Sprites Swim School.

Three-color logo for a new small business, the Water Sprites Swim School, which specializes in swimming lessions for young children. Goal was to create a dynamic, whimsical mark that would communicate the fun character of the business.
Comp of Water Sprites collateral set: letterhead, envelope, and custom die-cut business card.
Water Sprites logo variations, as defined in identity package delivered to client.
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